10 reasons to buy from your local jeweller - ICKINGER |

The 10 most important reasons to buy from your local jeweller


1. Extensive knowledge and experience of all things jewellery related


Custom jewellers pour their lives into their craft. They spend years learning, evolving and mastering their skills. To a craftsman, creating jewellery is more than just a trade. Each piece is a work of art that showcases his/her love for what they do.

Over the years, they amass a tremendous amount of knowledge that affords them the wisdom to assist you with choosing the best piece of jewellery. They also take the time to get to know you.

They listen to your story and ask questions to help them determine what types of jewellery you would be most interested in. They value each customer and try to turn them into lifelong clients.


2. You get to know the people behind the products


Shopping at your local jewellery store affords you the opportunity to meet and get to know the people behind the products. Meeting the person who created your engagement ring is a wonderful experience as it’s a story that the two of you now share forever.

Local jewellers value their customers and their passion creates newfound respect for what they do. To a local jeweller, a customer is more than just the next potential sale. You become an integral part of their family and are highly valued for your support, trust, and faith.


3. Exceptional Customer Service


The level of service at a local jeweller is second to none. Local Jewellers are very customer orientated. They place an exceptionally high premium on customer satisfaction and tend to be more patient and understanding of your needs.

They are more likely to go the extra mile to ensure that every single customer leaves their store happy and completely satisfied with their custom made jewellery.


4. Builds a life-long relationship of trust


Local jewellers prefer to build lifelong relationships with their customers. This turns customers into clients. They create and nurture this bond by always being ethical, honest and having the client’s best interest at heart.

They try to learn as much as possible to ensure that your custom work of art suits you perfectly.

Tailored jewellers know that the value of fine jewellery goes beyond the price tag.

They understand and respect that a custom piece of jewellery is a treasure to the client and holds great sentimental value. That is why they pride themselves on always delivering bespoke jewellery that meets your expectations.


5. Several perks to buying locally


There are often many perks to shopping at a local jeweller, most of which you won’t get at commercial jewellery stores. Many local jewellers offer a warranty or other types of protection to safeguard your jewellery. Some even go as far as providing jewellery insurance covering loss or damage.

Your local jeweller may also offer a free cleaning and inspection service for your engagement ring. This removes the hassle of having to clean it yourself or pay for the additional cleaning service elsewhere.

Tailored jewellers are often more willing to assist you and tend to be more patient and respectful. They understand the significance of bespoke jewellery and do their utmost best to ensure that you find a piece that you are completely happy with.





6. Personalised Services

The most enticing reason to opt for a local jeweller is the personalised service. From the moment you make contact, you become a priority. They pay attention and learn as much as they can to offer the best advice possible.

Each piece of jewellery is personalised to your exact specifications to bring your vision to life. Tailored jewellers understand that buying fine jewellery is a personal experience so they go above and beyond to ensure that your expectations are met.

You will also have a place to make upgrades or enhancements to your jewellery throughout its lifetime. What better person to make those upgrades than the person who created it?

The tailored jeweller who created the piece will have intimate knowledge of it – making him/her the best person for the task. And since you’ve built a great relationship, he/she will understand your needs better.


7. Local jewellers are passionate about bespoke jewellery


Custom jewellers are all about creating masterfully crafted works of art. Each piece of fine jewellery is created from a place of passion and love for what they do. This is why they spend decades perfecting their skills.

They understand the financial and emotional significance of custom made jewellery so they invest countless hours to design and create masterpieces.

Buying from a local jeweller isn’t just another sales transaction. To a tailored jeweller, it is an opportunity to showcase their skill and create something unique and amazing. It is meant to be a mutually beneficial experience that is fulfilling for both of you.


8. Truly unique one-of-a-kind pieces


Opting for a custom made piece of jewellery allows for a truly unique piece that speaks to you. It is a physical representation of your idea and becomes an extension of yourself. This gives it tremendous sentimental value – making it something you will treasure throughout your life.

You also have the option to tailor or enhance an existing design to suit your needs. Often you’ll see a piece that looks exquisite but is lacking something that appeals to you. A custom jeweller can offer guidance and tailor a piece that best suits your personal inclinations.


9. Better quality craftsmanship


Tailored jewellers are masters of their craft. They aren’t salespeople; they are gemmologists and artists – experts in their field and highly respected for their expertise. The quality of their work is impeccable and detailed.

Custom jewellers have the uncanny ability to interpret your idea and turn it into something truly amazing and awe-inspiring. This comes from years of experience and a deep desire to create beautiful one-of-a-kind pieces.


10. Better quality gemstones and cuts


A key benefit of buying from a local jeweller is the quality of the gemstones. Custom jewellers place a high premium on the quality of their stones to ensure they sparkle with great brilliance.

Commercial gemstones tend to be poorly cut and cloudy as they are low-quality stones that are mass-produced. A bespoke jeweller always tries to source the finest quality gems with amazing clarity and little to no inflections and flaws.

The cut of a gemstone is extremely important. The proper cut allows a stone to sparkle with amazing brilliance and showcases its mesmerising colour. Custom jewellers understand this and go to great lengths to ensure that each stone is symmetrical and displays the gemstone’s most exquisite features.





March 11, 2019

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